There’s a beauty in knowing who you are and where you come from. For us, it all began in 1992 in the heart of Copenhagen, with an entrepreneurial design idea that grew into a successful fashion brand. This year we celebrate our 30th anniversary, which we want to mark with joy and festivity.
Join Our Celebration
30 YEAR ANNIVERSARY
1992 – 2022
”2022 is a special year for us at Masai. It’s the year we turn 30. An anchievement we are proud of and do not take for granted. We feel there is a rare beauty in celebrating 30 years of Masai, and, contrary to Danish custom, we’re allowing ourselves to take pride in our own success”
The Masai Team
“Stepping into our archives to create a capsule
collection of timeless creativity in celebration of our anniversary was a moving moment. As a designer, being part of a brand that spans decades can
sometimes be daunting, as it is Masai’s core
ambition to create fashion that surpasses trends and allows women to feel comfortable, free, and dressed to be engaged, active women in theirown lives.
Fashion and trends are fast moving, and here at
Masai we create designs to last.”
Lene Louderback
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Creative Director, Masai
“At Masai, we have never left our roots. We tend to revisit them and are continuously inspired by them.”
Anniversary Collection
We hope you’ll join us in our celebration and fall in love with our anniversary collection: inspired by our design history, we’ve created a collection that pays homage to three decades of timeless creativity.
Masai Stories
The amazing people who have been a part of our journey are definitely the reason for our success. So we have invited nine women, both colleagues and customers, to an open, honest and personal talk about turning 30, about being a woman today and about why Masai is so special. All of this has been put together into a lovely story that feels like the perfect way to celebrate ourselves and Masai.
